ABSTRACT

Not the case for you? Okay, then I’ll either congratulate you on your long and joyous marriage where your partner accepts everything that you are and do without comment, or I’ll help you to celebrate your independent life without responsibility! So, if the previous example didn’t apply to you, let’s try another – just for fun. Imagine you’re at a party, reaching for a well-deserved cold beer, when a stranger asks what you do for a living. You turn to see several people standing around, waiting for you to reply. How do you respond? Change the question to ‘what type of music do you like?’ if you prefer. Or switch the situation to a date with someone new – think about the effort you put into selecting ‘just-the-right-outfi t’. Case closed: we all indulge ourselves with a little ‘impression management’ every now and again.