It is fair to say that Kenny’s interpretation of the private language argument, described in the previous chapter, was not generally adopted in the 1970s. Marks’s interpretation came closer to capturing what most writers at this time took to be Wittgenstein’s argument. The picture of §§243–315 which nonetheless began to form in the early 1970s was one of an argument freed of dependence on verificationism and memory-scepticism. 1 Two insights into the private language argument are prominent here; and both attach significance to points made in Philosophical Investigations made before §243.