When I first started the research for this book, over ten years ago, I had to overcome the perception that Mills & Boon romances were not worthy of serious study. Although no one would have disputed the Illustrated London News critique of the 1910s quoted in the title of this chapter, neither would they have taken the sentiment any further. Since then, as more universities have included the study of popular literature in their courses, this view has changed. Nevertheless, some of the old arguments against reading romances are still being put forward by the media and literary critics, and yet most are based on prejudice, and ignorance caused by blinkered thinking. This book sets out to challenge these perceptions.