This chapter delves deeply into the ethics of immersive journalism, with one main question guiding the discussion: how can journalists safeguard audiences when inviting them to enter a news event through all surrounding media? As I have stated in previous chapters, enough evidence exists to argue that the stronger involvement of the entire body in immersive journalism makes the virtual experience of the news substantively different in how it can affect audiences’ emotional response, memory and decision-making. This means that journalists must start placing the rights and safety of audiences at the centre.