ABSTRACT
In the previous chapter, I identifi ed a division in public morality between its aspirational and preventive aspects. The two categories are typically confl ated, but I have argued that they are distinct and often in fact at odds with each other. My aim in this chapter and the next is to elaborate and defend this dualism. In this chapter, I shall examine the aspirational side of the dualism before turning, in the next chapter, to the preventive.
