This book has looked at how the media’s particular symbolic power is legitimated, and it has done so by analysing talk and action orientated to the media in a general sense. This has involved focusing on an object of study which is untypical for media sociology, neither consumption nor production, neither ‘text’ nor ‘audience’. I have focused on an intermediate region that I called in Chapter 1, for convenience, ‘interactions with the media frame’, or rather on a particular type of interaction in which the naturalisation of the media process is suspended or disrupted in some way. The aim has been to find a way into studying the workings of media power that takes account of how deeply the media are embedded in social life.