ABSTRACT
Ford's third step of “Working Together,” or people following people, has always been the natural outcome of people pursuing common purpose through quality sharing. To help with that outcome though, our Followership social media platform must be able to produce new tools. But just as much as we need to conceive, build, test, and use the new tools that support the growth of social capital in the decision economy, we must also learn to set aside outdated methods from the consumption economy. This hasn't been easy to do.
