C atastrophic wild res t hat impact human communities have b ecome in-creasingly common in r ecent years. To reduce the potential for damage to human communities, wildland-urban interface (WUI) residents have been encouraged to perform mitigation or resa ng measures around their homes and co mmunities. Yet ho meowners ha ve no t w holeheartedly ado pted t hese measures, even a er their communities have been struck by wild re. Although some barriers to widespread adoption, such as the need for nancial assistance and lack of knowledge, are being addressed, homeowner interest in adopting risk mitigation measures remains tepid.