In our increasingly visual age, the public overwhelmingly experiences war through television news coverage, popular culture and entertainment. All of these centre on visual spectacles, on what Roger Stahl (2010) calls “militainment.” Central to this dynamic are military videogames, played by tens of millions of people around the world. Spurred by this success, videogame-based campaigns have increasingly been used to recruit soldiers. Even terrorist organisations, like Islamic State, base their visual campaigns on videogames.