This title suggests that small farmers do not accept change at rates which are considered adequate. Adequate could be defined in any of several ways, but it is not necessary to define it for our purposes. That these farmers are not changing their technology as rapidly as larger, commercial farmers is evident and will not be discussed either. Rather, presented here is an interpretation of the reason small farmers in developing countries do not accept changes in their current technology at rates which scientists, extensionists, politicians, academicians, bureaucrats, or others deem adequate. In addition, changes are proposed which can significantly modify this rate of acceptance. Admittedly, some of the suggested changes may well meet with the same resistance small farmers exhibit when presented with new ideas that would drastically modify their way of thinking and working.