ABSTRACT
Researchers in communication studies face many difficulties when they wish to use game analytics methods. Besides the difficulty in accessing in-game databases, this methodology requires training in data sciences since it is based on data processing. However, most communication studies researchers lack such training (Zelenkauskaite & Bucy, 2016). For this reason, there have been few research collaborations between communication and information studies researchers and gaming companies to date (Bonenfant et al., 2017). While these have been valuable in terms of knowledge production, methodological innovation, and technological development, they also encountered various problems (Bonenfant & Meurs, 2018).
