This work delves into the act of reporting on different cultures as a means of exploring our own. The way culture is presented to the media highlights various international and intercultural dynamics, as well as the complexity involved in reporting from a cultural standpoint.

Reporting Cultures in 60 Minutes is a study covering the journalistic practice of reporting culture by examining "Tango Finlandia," a broadcast report on Finnish culture produced by the American television news magazine 60 Minutes. It covers the journalistic practice of reporting culture broadly by looking specifically at Finns and Americans reporting about their respective homelands and about the other’s culture and social interactions.

Unique in its content and approach, this volume:

    • Demonstrates how reports are constructed as deeply cultural forms, couched in points of view derived from one’s discursive habits and their meanings.
    • Analyzes reporting done in professional practice/journalism as well as in common social routine.
    • Offers a way through the process that can move reporting on culture from a self-reflective mirror to opening a window onto another cultural world.

Scholars and students in communication, intercultural/international studies, and related areas will find much to consider in this work

Acknowledgements: Networks, the Research Team and a Plural Voice

1 Cultural Worlds and the Illusion of a Singular Text

2 Tango Finlandia: From "60 Minutes" to Cultural Discourses

3 Cultural Discourses in Tango Finlandia: Some Initial Observations (with an American Accent)

4 A Popular US-American Discourse about Others

5 A Popular Finnish Discourse: First Impressions

6 Enlarging the Cultural Discourse: Coding Finnish "Quietude" in Everyday Contexts

7 Making the Process Explicit: Contrasting Discourses and Cultural Inversions