ABSTRACT

The Right Place explains why firms succeed in one country and fail in another, irrespective of their inner drivers, and suggests potential initiatives that governments can take to help the private sector create jobs and, consequently, make their countries more prosperous.

The competitiveness race is not unlike a cycling race. If you want to ride fast, you need three things: a good bike, to be in good shape, and a smooth and fast road. In a collaborative model, you might say the business is the bicycle, the business leader is the cyclist, and the road is the government and the external environment. The responsibility of a government is to design and build the best possible road. It turns out that when the road is good, good cyclists suddenly appear and want to race on it. In this book, competition and macroeconomics expert, Arturo Bris, provides the analysis of country competitive performance based on 30 years advising countries on this topic. The typical mistakes that countries make are revealed and the pillars necessary in building a competitive economy: economic performance as a necessary condition for prosperity; government efficiency, so the public sector can create the conditions for a productive economy; business efficiency, so companies can create jobs; and infrastructure, both tangible and intangible, so businesses and individuals can operate efficiently.

With contemporary case studies throughout, the book provides an illuminating read for politicians, business leaders and students of macroeconomics.

INTRODUCTION   1. THE TAYBEH BREWING COMPANY   2. FULL MOON BREWWORKS   3. THE IMPORTANCE OF THE BUSINESS ENVIRONMENT   4. THE EIGHT CHARACTERISTICS OF SUCCESS   5. THE VALUE OF COLLABORATION   6. THE IMPORTANCE OF GLOBAL FACTORS
7. DEFINING A NEW MEASURE OF SUCCESS   8. WHAT IT TAKES TO BE COMPETITIVE
9. BUSINESS CONSULTANTS   10. EDUCATION   11. INFRASTRUCTURE   12. THE PRIVATE SECTOR CREATES JOBS   13. THE RULE OF LAW   14. GOVERNMENT-INDUSTRY PARTNERSHIPS   15. NATIONAL CHAMPIONS, BUT ALSO SMALL AND MEDIUM ENTERPRISES   16. BRANDING A NATION   17. TECHNOLOGY, INNOVATION, EDUCATION, GENDER POLICIES, AND SUSTAINABILITY   18. THIS BOOK IS FOR BOTH BUSINESS AND POLITICAL STAKEHOLDERS   PART 1. THE DRIVERS OF BUSINESS COMPETITIVENESS   19. INTRODUCTION   20. FOOTBALL: COACHES AND THE PERFORMANCE OF TEAMS   21. THE DRIVERS OF PERFORMANCE   22. THE IMPACT OF LEADERS ON PERFORMANCE   23. WHAT DRIVES PERFORMANCE BEYOND LEADERS?   24. GLOBAL EFFECTS   25. NATIONAL COMPETITIVENESS AND BUSINESS SUCCESS   26. HOW THE NATIONAL CONTEXT MATTERS: TAIWAN AND GIANT BICYCLES   27. THE IMPORTANCE OF THE INTERNATIONAL CONTEXT: THE CASE OF RUSSIA   PART 2. UNDERSTANDING COMPETITIVENESS   28. INTRODUCTION
29. WHAT IS COMPETITIVENESS   30. LOOKING BACK TO HISTORY   31. SETTING THE COMPETITIVENESS PATH   32. HAPPINESS: AND THE SEARCH OF THE MODERN-DAY SHANGRI-LA   33. CONCLUSION: WE MANAGE WHAT WE CAN MEASURE    PART 3. WHAT IT TAKES TO HAVE A NATIONAL STRATEGY   34. INTRODUCTION   35. A GOOD STRATEGY
36. THE IMPORTANCE OF NATIONAL CONSENSUS   37. POLITICAL LEADERSHIP   38. A LONG-TERM VIEW   39. THE IMPORTANCE OF EXECUTION: DELIVERY UNITS   40. AVOID CONSULTANTS!!!   PART 4. THE PATH TO COMPETITIVENESS   41. INTRODUCTION       42. EDUCATION   43. OPENNESS/TALENT ATTRACTION   44. INFRASTRUCTURE   45. RULE OF LAW   46. CORRUPTION   47. FINANCIAL SYSTEM AND STOCK MARKETS   48. IT IS THE PRIVATE SECTOR THAT CREATES JOBS   49. PUBLIC-PRIVATE PARTNERSHIPS   50. NATIONAL CHAMPIONS, BUT ALSO SMES   51. BRANDING THE COUNTRY   52. CONCLUSION   PART 5. BEING COMPETITIVE IN THE 21ST CENTURY   53. INTRODUCTION   54. THE ROLE OF UNIVERSITIES IN INNOVATION ECOSYSTEMS   55. COMPETITIVENESS THROUGH TECHNOLOGY   56. GENDER BALANCE AND GROWTH   57. SUSTAINABILITY: PUTTING PEOPLE FIRST   58. PUBLIC POLICY TO RESOLVE MARKET FAILURES   59. EDUCATION FOR THE TWENTY-FIRST CENTURY   60. COMPETITIVENESS AND INCOME INEQUALITY   61. HOW CAN DEMOCRACIES EXCEL   CONCLUSION