ABSTRACT

Taking into account both traditional and emerging modes, this comprehensive new Handbook covers all major methodological and statistical issues in designing and analyzing surveys. With contributions from the world's leading survey methodologists and statisticians, this invaluable new resource provides guidance on collecting survey data and creating meaningful results. Featuring examples from a variety of countries, the book reviews such things as how to deal with sample designs, write survey questions, and collect data on the Internet. A thorough review of the procedures associated with multiple modes of collecting sample survey information and applying that combination of methods that fit the situation best is included.

The International Handbook of Survey Methodology opens with the foundations of survey design, ranging from sources of error, to ethical issues. This is followed by a section on design that reviews sampling challenges and tips on writing and testing questions for multiple methods. Part three focuses on data collection, from face-to-face interviews, to Internet and interactive voice response, to special challenges involved in mixing these modes within one survey. Analyzing data from both simple and complex surveys is then explored, as well as procedures for adjusting data. The book concludes with a discussion of maintaining quality.

Intended for advanced students and researchers in the behavioral, social, and health sciences, this "must have" resource will appeal to those interested in conducting or using survey data from anywhere in the world, especially those interested in comparing results across countries. The book also serves as a state-of-the-art text for graduate level courses and seminars on survey methodology. A companion website contains additional readings and examples.

chapter 1|17 pages

The Cornerstones of Survey Research

chapter 2|17 pages

The Psychology of Asking Questions

chapter 3|21 pages

The Problem of Nonresponse

chapter 5|19 pages

Ethical Issues in Surveys

chapter 6|16 pages

Coverage and Sampling

chapter 7|23 pages

Choosing the Method of Data Collection

chapter 8|25 pages

Writing Effective Questions

chapter 10|25 pages

Testing Survey Questions

chapter 11|20 pages

Face-To-Face Interviews

chapter 12|18 pages

Telephone Surveys

chapter 14|21 pages

Internet Surveys

chapter 15|14 pages

IVR: Interactive Voice Response

chapter 16|18 pages

Mixed Mode Surveys: When and Why

chapter 17|25 pages

Weighting Survey Data

chapter 18|28 pages

Analysis of Data from Complex Surveys

chapter 20|16 pages

Accommodating Measurement Errors

chapter 23|19 pages

Interviewer Training

chapter 24|18 pages

Surveying Sensitive Topics

chapter 25|21 pages

Panel Surveys

chapter 26|12 pages

Surveys Without Questions