This wide-ranging, future-oriented book is sure to number among the most important and influential business books of the decade.

Drucker writes with penetrating insight about the critical issues facing managers in the 1990s: the world economic order; people at work; new trends in management and the governance of organizations.

part |2 pages

Part I: Economics

chapter 1|9 pages

The Futures Already Around Us

chapter 2|5 pages

The Poverty of Economic Theory

chapter 3|5 pages

The Transnational Economy

chapter 4|5 pages

From World Trade to World Investment

chapter 5|5 pages

The Lessons of the U.S. Export Boom

chapter 6|5 pages

Low Wages: No Longer a Competitive Edge

chapter 8|4 pages

U.S.-Japan Trade Needs a Reality Check

chapter 9|5 pages

Japan's Great Postwar Weapon

chapter 10|6 pages

Misinterpreting Japan and the Japanese

chapter 11|5 pages

Help Latin America and Help Ourselves

chapter 12|5 pages

Mexico's Ace in the Hole: The Maquiladora

part |2 pages

Part II: People

chapter 13|17 pages

The New Productivity Challenge

chapter 14|4 pages

The Mystique of the Business Leader

chapter 15|4 pages

Leadership: More Doing Than Dash

chapter 16|5 pages

People, Work, and the Future of the City

chapter 18|5 pages

On Ending Work Rules and Job Descriptions

chapter 19|5 pages

Making Managers of Communist Bureaucrats

part |2 pages

Part III: Management

chapter 21|6 pages

Tomorrow's Managers: The Major Trends

chapter 22|4 pages

How to Manage the Boss

chapter 23|5 pages

What Really Ails the U.S. Auto Industry

chapter 24|4 pages

Manage by Walking Around—Outside!

chapter 25|5 pages

Corporate Culture: Use It, Don't Lose It

chapter 26|5 pages

Permanent Cost Cutting: Permanent Policy

chapter 27|11 pages

What the Nonprofits Are Teaching Business

chapter 28|9 pages

Nonprofit Governance: Lessons for Success

chapter 29|5 pages

The Nonprofits' Outreach Revolution

part |2 pages

Part IV: The Organization

chapter 30|14 pages

The Governance of Corporations

chapter 31|4 pages

Four Marketing Lessons for the Future

chapter 32|5 pages

Tomorrow's Company: Dressed for Success

chapter 33|5 pages

Company Performance: Five Telltale Tests

chapter 34|5 pages

R&D: The Best Is Business-Driven

chapter 35|4 pages

Sell the Mailroom: Unbundling in the '90s

chapter 36|5 pages

The 10 Rules of Effective Research

chapter 37|5 pages

The Trend Toward Alliances for Progress

chapter 38|6 pages

A Crisis of Capitalism: Who's in Charge?

chapter 39|15 pages

The Emerging Theory of Manufacturing