Far from being neutral, social media platforms – such as Facebook, Twitter, YouTube, and WeChat – possess their own material characteristics, which shape how people engage, protest, resist, and struggle. This innovative collection advances the notion of social media materialities to draw attention to the ways in which the wires and silicon, data streams and algorithms, user and programming interfaces, business models and terms of service steer contentious practices and, inversely, how technologies and economic models are handled and performed by users. The key question is how the tension between social media’s techno-commercial infrastructures and activist agency plays out in protest. Addressing this, the volume goes beyond singular empirical examples and focuses on the characteristics of protest and social media materialities, offering further conceptualizations and guidance for this emerging field of research. The various contributions explore a wide variety of activist projects, protests, and regions, ranging from Occupy in the USA to environmental protests in China, and from the Mexican Barrio Nómada to the Copenhagen-based activist television channel TV Stop (1987–2005).

chapter |14 pages


Social media materialities and protest
ByChristina Neumayer, Mette Mortensen, Thomas Poell

part I|2 pages


chapter 1|11 pages

I post, you rally, she tweets…and we all occupy

17The challenges of hybrid spatiality in the Occupy Wall Street mobilizations
ByAlice Mattoni

chapter 2|14 pages

Rethinking networked solidarity

BySky Croeser

chapter 3|15 pages

Nomads of cyber-urban space

Media hybridity as resistance
ByEmiliano Treré

part II|2 pages


chapter 4|13 pages

(Social) media time, connective memory and activist television histories

59The case of TV Stop (1987–2005)
ByTina Askanius

chapter 5|14 pages

Facebook’s communication protocols, algorithmic filters, and protest

A critical socio-technical perspective
ByLorenzo Coretti, Daniele Pica

chapter 6|10 pages

Social media as activist archives

ByChristina Neumayer, David M. Struthers

part III|2 pages


chapter 7|15 pages

Theorizing civic engagement and social media

101The case of the “refugee crisis” and volunteer organizing in Sweden
ByJulie Uldam, Anne Kaun

chapter 8|13 pages

The materiality of clouds

Beyond a platform-specific critique of contemporary activism
ByStefania Milan

chapter 9|13 pages

“Please leave my news feed alone”

Exploring user protest against algorithmic personalization
ByMartina Skrubbeltrang Mahnke

chapter 10|14 pages

Evolving digital repertoires of contention in transitional societies

The case of China
ByJun Liu

chapter |7 pages


Lessons and puzzles in studying social media materialities and protest
ByAlexandra Segerberg, W. Lance Bennett